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Norma Ibarra is a Mexican multidisciplinary artist, content creator, community organizer, marketer and adventure seeker maneuvering boundlessly through photography, videography, and adventure sports. Of these, photography is an endless playground for her unique expression. 

Through her work, Norma shares the stories of change-makers around the globe. Her photos tell stories of diverse, proud community builders, simultaneously challenging and independently broadening the definition of “traditional media,” documenting a profound youth-driven lens around inclusion, representation, equity, resilience and belonging. 

Combining her love for adventure, her education and her photography skills, Ibarra has also carved out a niche role specializing in social media marketing, implementing and fostering spaces for the stories of her communities.

Ibarra’s work has been published in magazines, online editorials, commercial campaigns, photo exhibitions and recently, her book, Para ti (For you). 



2023 - "Especial" - Bevy Space -Toronto, ON, Canada.

2022 - "Skate For Change" Museum of Vancouver, Vancouver, BC Canada

2021 - "Para ti"  Book Launch and photo exhibit -House of Vans, Mexico City, Mexico

2019 - "Arms wide Open" - House of Vans, London, United Kingdom and Vancouver BC, Canada. 

2019 - "Vanguards by Vans" Mexico City

2017 - "Skatebroads" - Antisocial Skateshop, Vancouver, BC, Canada


2023 - "Ways of seeing" - Contact Photo Fest -Toronto, ON, Canada. 

2023 - "Punch up your mind" -Bevy Space - Toronto, ON, Canada

2022- "Polaris" - House of Vans, Toronto, ON, Canada

2022 - “The Art of the Skateboard” - The Fort Wayne Museum of Art, Indiana, USA.

2022 - "Out of Control" - Audain Art Museum - Whistler, BC, Canada.

2021 - "Boarder X" - Museum of Vancouver, Vancouver, BC, Canada. 

2020 - "Skate Skate Baby" - Toronto, ON, Canada

2020 - "They call themselves skaters" - Cologne, Germany 

2019 - "Girls" Sao Paulo, Brazil 

2019 - "Yeah Girl Homecoming" - Gold Coast, Australia

2019 - "A Celebration of Women in Skateboarding" The General, New York, NY, USA

2019 - "Una Mirada con Equidad" Chilango Skateshop, Mexico City, Mexico. 

2019 - "Show us your style by Vans" - Montreal, Toronto Canada,  Paris, France.

2018 - "Yeah Girl" - Los Angeles, USA

2018 - "Skate Like a Girl" - Seattle, Washington, USA


2023 - "Ways of seeing" - Contact Photo Fest -Toronto, ON, Canada. 

2023 - "Sight and Desire,"- Performing Skateboard Poetics: Style, Motion, and Space, University of Chicago. 

2021 - "She Shreds, Women of Colour in Action Sports" -Linfield University

2019 - "Brutally Honest Skate Journalism" Media Panel - Pushing Boarders Event, Malmo, Sweden. 

2019 - "How I got here" Wheels of Fortune Event - Seattle, Washington, USA

2019 - "Skateboarding, Photography and Art" - School, Vancouver, BC, Canada

2011 - #NETCulture: Stories Of Culture And Diversity In Social Media - Vancouver, BC, Canada.  


2020 - Skate Photography - Online

2019 - Nike SB Presents: Skateboard Photography Workshop, EVO Headquarters


Nike, Vans, Adidas, Converse, Dickies, Red Bull, Guru Energy, Thrasher Magazine, Vice, Monster Children, NHS Distribution, CCS Distribution, Deluxe Distribution, G-Shock, Slurpee, Chrome Industries, World Skate, There Skateboards, Raptors, Raptors 905, Destination BC, BC Bike Race, Mountain Bike BC. 

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